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Onboarding explorations

A/B designs for onboarding, kept side by side. Tap options to try them. Choose one in each row and it goes straight into the app in yourEach set is marked as exploring or chosen, and the chosen ones are what we build into the app. Tap options to try them.nbsp;browser.

1Choice

Each option shows how far the help travels. A1 animates the distance in on the cards, A2 lets a small map lead, and B puts you between the two so you move to the one you pick.

1 of 7

This winter, which would you act on?

A1 · Proximity cards
1 of 7

This winter, which would you act on?

A2 · Proximity, map leads
1 of 7

This winter, which would you act on?

B · You in the middle

2Quick read

The screen after choice 3 that reads back how you lean. A places you on two scales, B plots you on one map, and C reads back your three picks so far.

A quick read

So far, you lean close to home, and toward tonight.

NearFar
NowLater

Nothing’s locked in. Four more to go, and from here they get harder.

A · Two scales
A quick read

So far, you lean close to home, and toward tonight.

NearFarNowLater

Nothing’s locked in. Four more to go, and from here they get harder.

B · One map of you
A quick read

So far, you’ve leaned close to home every time, and mostly toward tonight.

Your three so far

1The pantry on your avenueNear · Now

2The family evicted this morningNear · Now

3Tonight’s meals downstairsNow

Nothing’s locked in. Four more to go, and from here they get harder.

C · Your three so far

3Loading

Four takes on the wait between the last choice and your matches. Each one tells you what’s happening while it happens.

Now · Rings
E1 · Radar sweep
E2 · Answers become places
E3 · Narrowing down
E4 · Onto your card

4What you said

The read-back after all seven choices: a short synopsis, then what matters most, in dark sage so it never reads as the button.

E · Timeline
B · Three tags
C · Where they meet

5Your starting place

The three places your spending goes first. A lists them, B leads with the split, and C places them on a map.

A · List
B · The split
C · On a map

6You’re set

The last screen of onboarding. A is the card, B gives you your member number, and C shows your first tap.

A · The card
B · Your number
C · Your first tap